Take Up the Cross and Follow Him^(A)

³⁴ When He had called the people to Himself, with His disciples also, He said to them, ^(B)“Whoever desires to come after Me, let him deny himself, and take up his cross, and follow Me. ³⁵ For ^(C)whoever desires to save his life will lose it, but whoever loses his life for My sake and the gospel’s will save it. ³⁶ For what will it profit a man if he gains the whole world, and loses his own soul? ³⁷ Or what will a man give in exchange for his soul?