New Century Version
5 The people of Nineveh believed God. They announced that they would fast for a while, and they put on rough cloth to show their sadness. All the people in the city did this, from the most important to the least important.
6 When the king of Nineveh heard this news, he got up from his throne, took off his robe, and covered himself with rough cloth and sat in ashes to show how upset he was.
7 He sent this announcement through Nineveh:
By command of the king and his important men: No person or animal, herd or flock, will be allowed to taste anything. Do not let them eat food or drink water.